Selected Client Work

A focused selection of brand, content, CX, and storytelling work across regulated categories, real estate, cultural activations, and digital-first systems.

A cityscape at sunset featuring a river with a bridge, surrounded by tall buildings, with one modern glass building prominent on the right.

700 River

A launch event for an Austin real estate development positioned as a cultural destination rather than a conventional property launch. The work centred on an immersive event experience, supported by a hero film and storytelling system designed to give the brand a more distinctive sense of place.

Creative Direction · Brand Narrative · Experiential Launch

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Nicolas Laloux

A social activation for a heritage wine brand relaunching its digital presence through playful storytelling, sponsored content, printed artifacts, and real-world engagement. The work used Instagram clues, printed artifacts, and physical prizes to reintroduce the brand with a sense of charm and discovery.

Content Strategy · Social Activation · Participation Mechanics

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Yellow poster on red brick wall advertising a lost bicycle, with a photo of a white bicycle with a basket, and a contact handlebar with the username @nicaloux.
A circus stage with a golden dragon and firework-like props above it. A performer in a red and black costume is on stage, with audience members watching from the front seats.

Cirque du Soleil

An interactive sponsored editorial experience created for the anniversary tour of Alegría. The project translated a commercial ticket-sales brief into a digital portal built around story flow, atmosphere, and reader engagement.

Branded Content Direction · Editorial Experience · Interactive Storytelling

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A young boy wearing a cap, navy t-shirt, and shorts jumps on a trampoline with a red cape attached to his back, surrounded by tall trees in a forested area.

The Trekking Group

An AI-assisted campaign platform for an outdoor adventure brand, translating park experiences into expressive campaign visuals, social-first storytelling, and digital content that carried the brand world beyond the billboard.

Creative Direction · Campaign System · AI-Assisted Content

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Four abstract 3D shapes, each on a different colorful background quadrant: a blue geometric shape, a teal star-like shape, a blue flower-like shape, and a orange dodecahedron with a sphere on top.

Vuse

A long-running body of regulated brand work across product launches, content systems, trade programs, digital channels, and performance moments. The work required clarity, consistency, and creative leadership across a complex national portfolio.
*Available on request due to client and category restrictions.

Creative Direction · Content Systems · Integrated Experience

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BAT

Internal corporate video work translating business priorities into clear, executive-facing narratives. The work shaped complex strategic messages into accessible stories for leadership, teams, and stakeholders.
*Available on request due to client and category restrictions.

Creative Direction · Executive Storytelling · Narrative Systems

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A man in a black suit holding a microphone, speaking at an indoor event with large windows in the background.